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Whitley’s Lawn & Garden |
Outdoor Power Equipment sales |
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| Situation |
| A leader lawn & garden retail leader in the Charlotte market wanted to increase store point of purchase and display looks. |
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| Service Provided |
| Carswell provided the equipment lines, such as Bob-Cat commercial mowers and Red Max hand-held equipment, necessary to offer the right product mix to customers. Carswell assisted in the equipment and store set-up, including assembling commercial equipment and installing in-store displays.
Carswell conducted market research to identify the best target markets for potential customers and purchased mailing lists.
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| Outcome |
| Whitley’s increased display and POP systems helps positions the company to significantly expand market share and grow its revenue from both sales and service work. |